There are a lot of different ways to start your photography business: You could file for an …
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Part of the reason that I *have* clients is because it’s way more cost effective to hire me than to do this yourself. And because you’re a business owner like me, you’re barely carving out enough time to answer emails, never mind read and implement a 6,500 word guide to SEO for photographers. Let me make […]
The largest barrier I’ve found for people getting their photography business started is choosing a name. Photography business names are hard, but in this guide, I’ll give you a step by step method for choosing your photography business name. I’ll also give you an awesome photography business name generator (which you can download for free […]
This article was last updated January 1, 2020. The number one question that successful photographers get asked is how to start a photography business. People see their work, travel, money, and lifestyle and want that for themselves. Odds are that you’ve had a fair bit of experience and have been shooting for a while, and […]
I’ve taken quite a few online courses in my life and I think it’s easily the best way to learn about business and improve your photography business. I also listen to a lot of podcasts and read a lot of blog posts, but something about taking a streamlined course really helps me (and so many […]
Successful photography careers aren’t easy to come by. But then again, if things were easy, everybody would do them right?
We all need to make money. Trying to find out “How much does a photographer make?” is typically a person’s first step once they consider it as a career. But to be honest, my answer is that it is based entirely on his or her hustle. Here’s what I mean:
Ever wonder how good your marketing really is? Marketing is difficult because you typically have to frontload a lot of work before you see results. Should I invest time and money in building my online profile? Will it get my more customers? What about wedding wire or this or that or thumbtack or pinterest, or […]
Below you’ll find our definitive guide to creating photography packages for your business that will reduce your stress AND help you book more clients at a higher price point.. But first, a story:
As a photographer there are so many styles of photography. From landscape or portrait photography to food, architecture, fashion and many more. As a professional photographer, aspiring pro, or even an hobbyist, you learn pretty early on that lighting is everything. And not having right light can make or break your shot. Which is why […]
So you’re finally ready to build your online photography portfolio. You’ve probably been doing comparison searching online to find out the best way to go about it. There are countless platforms to choose from — from sites like 500px to Photoshelter to Squarespace and more. If you’re reading this, you may have narrowed your search […]
Picking a new camera is hard. A quick Google search for “best video camera” returns 12,900,000 results. Psychologist Barry Schwartz, author of The Paradox of Choice, says that, “Learning to choose is hard. Learning to choose well is harder. And learning to choose well in a world of unlimited possibilities is harder still, perhaps too […]
Lack of revenue is the number one reason that most photography businesses fail. They just aren’t bringing in enough money consistently. I’m willing to bet that if you could wave a magic wand to change one thing in your business, it would be to bring in more leads. Wouldn’t it be amazing if you could […]